About Apartment Dynamics - Apartment Experts for Hire

Welcome to the Virtual Office of Apartment Dynamics, specializing in improving the value of multifamily real estate. Our clients benefit from collaborative expertise in revenue enhancement, strategic planning, and unique purchasing skills gleaned from Fortune 500 companies.

We manage apartment communities, train and develop our clients' human resources, and provide innovative marketing and operations solutions for Multifamily Owners and Managers all over the country.

Apartment Dynamics brings over 40 years of diverse industry experience to our clients in the areas of property management, consulting, marketing services and training.

Below is a sampling of courses currently available for us to provide to your management team:

Resident Retention:
Creating Neighborhood in Your Communities and Keeping Residents Longer!
Ready to go from Random Renewal Strategies to Really Rewarding Resident Retention? In these days of fighting for every lease and holding onto revenue streams, a strong RESIDENT RETENTION PLAN is no longer an option, it’s THE way to continue to build revenue rather than lose ground. Techniques include building communications, resident programs, and much, much more!

Guerrilla Marketing – A Ballistic Business Outreach Workshop
Times are tough, and marketing plans are stretched to the financial limits. So every marketing effort has to be designed to be effective, and cost-effective. Rather than random hits to area businesses, this program teaches the skill sets to develop a Strategic Outreach Campaign designed to maximize the marketing of an individual asset.

Customer Service SURVIVAL!
It’s no longer an option! To survive in this industry you MUST improve your customer service skills and savvy! This workshop gives you proven tools to survive and THRIVE through incredible customer service!

Show Me The Money – A Financial Workshop for Non-Financial Property Management Professionals
In our multitasking worlds, site Property Managers and Regional Managers have a myriad of skill sets. However, often they lack the skill sets to help them manage the financial success of the assets they manage. This course is makes financial management of multifamily assets clear, concise, entertaining, and attendees leave knowing exactly how to “show their owners the money!”

Show Me The Money II – A Budget Workshop For Property and Regional Managers
This workshop focuses on the why and how of preparing budgets. Advance “homework” is sent to each attendee. Working directly with a company’s own forms, financials, and expectations, attendees leave with an understanding of their financials goals, AND with actual operating numbers for income and many of their expense items. Mary provides attendees with excellent worksheets that improve the ability to accurately target and plan for the coming year.

Leasing 101
Everything you wanted your staff to know about HOW TO LEASE and more! This workshop includes relationship selling, always be closing, how to get the greatest return on energy, creating traffic basics, and an introduction to maximizing yield. Participants learn effective leasing techniques, fair housing basics, and get “take home” tools to assure continued growth. What a great way to insure the success of new team members!

Just Say No! To Concessions, That Is!
What’s your special? Is this one of the first questions your prospects ask? If so, this is the workshop for you. Instead of falling into the trap of giving free rent to “stay competitive,” make sure you and your team have all the techniques you need to assure you are maximizing your revenue. After all, free rent is anything but cheap!

Change is Good – So You Go First!
There’s nothing consistent but change in our industry and in our daily lives. This session focuses first on coping with change, and then on the skills required to be successful in an ever-changing industry. Flexibility, creativity, team strategies, implementing change, even embracing change, are highlights of this session.

Stress Management Workshop
This session gives practical methods for managing stress in the property management world. Attendees discuss specific issues, while learning simple ways to control some of the factors that exacerbate their stresses. Setting priorities, focusing, managing time, creating an environment for success, managing tasks such as email, monitoring the “voice in your head,” recharging batteries, Mary shares wise, practical, and necessary techniques for making our lives more fulfilling. Then taking it to the next level, learn how to share accountability for success in this area.

Women In The Work Force
It’s no longer a man’s world! But certain of our work-life paradigms are still patterned after the Ozzie and Harriet days. So how do women balance the priorities of work, life, and personal gratification – and stay sane? This workshop is entertaining, fun, and creative. Attendees come away with healthy and helpful ways to be successful and home and at work.

It’s the Economy, Stupid!
It may be the economy, but our mission is to manage the financial success of assets where the rules have changed! Interest rates continue to favor home-ownership, overbuilt markets are driving concessions up and occupancies down. In order to make our properties profitable, we have to change the way we manage the expense side as well as the income side. This workshop focuses on improving cash flow, pure and simple, without deferring maintenance or hurting resident qualifying guidelines. This workshop is a MUST BE THERE for insuring your asset’s financial success!

Your Call Is Important to Us!
Or is it? In these fast-paced days of Voice Mail, talking hold buttons, Inter-active Voice Response Systems (IVRs), and other barriers to personal buyer contact, we send our customers the message that they should help themselves! And when our customer finally gets a “live body,” does our representative know how respond? From sales to service, this seminar sets the standard for dynamic telephone management and maximizing your effectiveness. Not purely telephone technique, this is about making your telephone a strategic marketing tool!

Do you know how many calls are lost each day at your apartments? Of those you take, do you realize how important the skills sets are which close or lose the deal? So many decisions are made BEFORE the prospect walks in the door…Are you ready? This workshop discusses lost calls, missed calls, tracking calls, CLOSING calls! Custom calling options are made clear, such as leasing representative direct lines, call centers, answering services, answering machines, hold buttons, recording calls, caller surveys – you name it, we will tell you what the customer wants!
- Making Contact in the Telecommunications Universe!
- Secrets Only Telemarketers Know
- The Cost of a Live Contact! And the Cost NOT to go Live!
- The Goal of Every Call – Are We LISTENING?
- Making Every Contact Count – And Counting Every Call – Stellar Telephone Tracking
Join Mary Gwyn of Apartment Dynamics to transform your Company’s telephone into the strategic marketing tool that even Alexander Graham Bell never dreamed it could be!

Employee Development Programs Invest in the development of a strong team of professionals. For companies with new positions, or those which need to take their team members to the next level, these programs will grow and groom strong leaders with leading edge skill sets:
- Regional Team Development Program
- Marketing Director Training Program
- Train the Trainer Program

Our website is designed to help you learn more about our team and the services that we offer. We provide you with detailed information on multifamily management as well as our strategic marketing solutions and consulting services. Don't miss our special Tools and Tips section filled with ideas on how to build value and optimize performance.

Contact us today for more information.

Apartment Industry Resources
Spherexx.com ® ~ Apartment Websites & Internet Marketing
www.spherexx.com
MyRentalAssistant.com ~ Apartment Listing Service
www.myrentalassistant.com
LeasingCafe.com ~ Property Management Information
www.leasingcafe.com